The evidence

What happens to the patient you could not get to the phone

Every figure sourced. Every limitation shown, including the ones that weaken our case.

Where the patient goes instead

Five stages, five separate studies. Never multiplied together.

0133%
of inbound calls go unanswered

The call

Lunch, mornings, and whenever the desk is checking someone in.

Source and caveat

Source. Industry call-tracking analyses of dental practices.

Caveat. Vendor-published aggregates, not peer-reviewed. A working figure. Measure your own.

021 in 10
visits arrive unscheduled

The emergency nobody planned

Whoever answers decides in forty seconds.

Source and caveat

Source. Journal of Dental Research, cited secondhand. A dental hospital study found 14.1%.

Caveat. Range across sources is wide, roughly 10% to 25%. Ten percent is the conservative read.

03~2M
US ED visits a year for dental problems

The emergency room

Between 1% and 2.2% of all ED visits.

Source and caveat

Source. Systematic review, PubMed 33006151; HCUP 2018.

Caveat. Well established across multiple studies. The percentage varies with method; the absolute figure does not.

04~90%
end in a prescription, not treatment

The prescription

A night in a waiting room, and the tooth is unchanged.

Source and caveat

Source. Emergency department dental utilisation studies.

Caveat. The strongest number here, and the one that most changes how a practice reads a missed call.

0580.5%
of ED toothache patients also contacted a dentist

Back to you

They were never choosing the ER over you. They used both.

Source and caveat

Source. Cohen et al., J Am Dent Assoc, 2008 (PubMed 18762631).

Caveat. 272 households, Maryland only, low-income sample, nearly two decades old. It does not show they called a dentist first.

Oriva sits at stage one. It is the only stage a practice controls.

And then they tell you again

The answers rarely survive the trip to the chair.

83%

give the same health information more than once

Carta Healthcare survey, 2022
42%

spend six minutes or more repeating their history every visit

Carta Healthcare survey, 2022
1 in 5

say it makes them less likely to come back

Carta Healthcare survey, 2022

Vendor-run survey, healthcare generally rather than dentistry.

Run it on your own numbers

9.6 hours a week

That is roughly 442 hours a year of chair time spent recovering information the practice already had, from patients who already gave it once on the phone.

Six minutes is the published figure. The rest is your practice, so change it and see. This counts time only, not revenue: for that, use the lost-revenue calculator.

The strain this lands on

82%

of dentists report major stress and career burnout

ADA 2024 Trend Report
~60%

of those are considering a career change or early retirement

ADA 2024 Trend Report
43.4%

of burned-out dental staff have cut their hours

State of Work, n≈7,900

Workload is the most cited driver. Vendor-run, weighted to staff over owners.

What we have not measured

Cheaper to say than to have you find it later.

  • That we reduce burnout. Nobody has run that study. We will not claim it.
  • That we keep patients out of emergency rooms. Plausible, unproven.
  • A dental-only figure for repeated questioning. The 83% and 42% are general healthcare.

Questions we get

Where do these numbers come from?

Each one is attributed on this page, with its sample and its limitation stated next to it. Where a figure comes from a vendor-run survey rather than peer-reviewed research, or from general healthcare rather than dentistry specifically, we say so in the same breath rather than in a footnote. If a number here does not survive your own checking, tell us and we will correct or remove it.

Why not combine these into a single funnel percentage?

Because the studies use different populations and different methods, so multiplying them together would produce a precise-looking number that none of them supports. A practice with a full-time person on the phones has a very different unanswered-call rate from a two-person desk. The honest version is stage by stage, each with its own source, which is how this page is laid out.

Does Oriva reduce dentist burnout?

We have not measured that and we are not going to claim it. Workload is the most cited driver of burnout in dentistry, and repeated questioning is a measurable component of workload, but nobody has run the study that connects a triage tool to a burnout score. What is measurable is the repetition itself and what it costs in minutes.

How much of this applies to a small practice?

The phone figures scale down cleanly, because a two-person front desk misses proportionally more calls than a larger one, not fewer. The emergency-department numbers are national and describe the environment your patients move through rather than your practice specifically. The chair-time calculation on this page runs on your own inputs, which is the part worth trusting most.

Bring us the number you do not like

If a figure here does not match your practice, that is the better conversation.